I make products, not just designs.
A decade working across startups, agencies, and freelance. I love the whole process of making things, not just the design layer but the thinking, the problem-solving, the bits in between. Design is the way in, but I'll happily get into strategy, research, or whatever the product needs.
I care enough about what ships to get into the weeds, whether that's sitting with engineers to make sure what gets built matches the intent, or sweating the details that fall between design and delivery. AI has become a genuine part of how I think and build now - not a shortcut, just a better toolkit.
Right now I'm Senior Product Designer at a growing consultancy in Edinburgh, taking products from first sketch to final launch.
